Glossary & Terminology
Executive Summary
Artisan Furniture is a socially conscious B2B furniture platform supplying handcrafted, ethically sourced furniture to trade clients (retailers, interior designers, property developers, etc.) across the UK, USA, EU, Canada, and Australia. Established in 1995, the company has built a vertically integrated operational model – from manufacturing through fulfillment – that enables global reach to over 30 countries without requiring partners to hold inventory. Artisan offers three key partner programs (Dropship, Trade, and Wholesale) tailored to different business needs. Each program provides distinct pricing benefits, order-volume expectations, and fulfillment arrangements, while all emphasize quick delivery, flexible ordering with no minimum quantities, and a white-label service that keeps the retailer’s brand at the forefront.
- Accessibility Statement
- API/Data Syncing 🟣⚫
- Assembly Policy
- B2B Warranty
- Base Camp ⚫
- Community Charter 🟡⚫
- Content Stiudio ⚫
- Content Stiudio
- Customer Services (Country Option) 🟡⚫
- Delivery & Surcharges ⚪⚫
- Dropship & On-Demand ⚫
- Dropship Glossary ⚫
- Dropship Program ⚫
- Dropship Pros & Cons ⚫
- E - Commerce 🟣⚫
- Eco Sustainability 🟢⚫
- Escalation Procedure 🟡🔴
- Fulfilment Program ⚫
- GenZ Furniture ⚫
- GenZ Story ⚫
- Global Framework ⚫
- Global Pricing
- Hybrid Whoesale Program ⚫
- Interior Projects ⚪⚫
- IP Digital Assets
- Mango Wood Ageing ⚪🟢
- No RRP Policy ⚫🔵
- Packaging Returns
- Plant a Tree 🟢⚫
- Policy Incorporation Framework 🔵⚫
- Product Categorisation
- Replacement Parts Guide ⚪
- Reseller Fit Guide
- Reseller Growth 🟡⚫
- Reseller Guidance
- Reseller Invoicing ⚫
- Smart Talk 🟡⚫
- Supplier Registration ⚫
- Sustainability Governance
- Swatch Guidance ⚪
- Timber White ITW ⚫
- Trade Programe ⚫
- Virtual Assistant 🟣⚫
- Wholesale Programe ⚫
- Work Framework ⚫
- Account Security 🔵🔴
- B2B & B2C 🔵⚫
- Cancellation Policy 🔵🔴
- Chargeback Policy 🔵🔴
- Compliance Playbook 🔵🔴
- Content Usage Policy 🔵
- Cookie Policy 🔵
- CTPAT Statement 🔵
- Digital Products Returns Policy 🔵🔴
- Engagement Framework 🟡🔵
- Ethical AI 🟣🔵
- Methyl Bromide Dossier 🟢🔵
- Modern Slavery Policy 🟢🔵🔴
- Our Accrediation 🟢🔵
- pEPR Framework 🟢🔵
- Privacy Policy 🔵🔴
- Protecting Employees 🟢🔵
- Reseller Guidence 🟡🔵
- Reseller Restrictions 🔵🔴
- Reseller Tax Guidance 🔵
- Returns Policy 🔵🔴
- SBTi Commitment 🟢🔵
- Social & Environmental 🟢🔵
- Sustainability 🟢🔵
- Terms & Condition 🔵🔴
- Transit Impact Policy 🟢🔵
- Wholesale Returns 🔵🔴
- Wood Movement Advisory 🟢🔵
Dropship Program
The Dropship Program allows partners to sell Artisan’s furniture without holding any stock. There is no minimum order requirement – even single items can be purchased on demand – and Artisan Furniture ships products directly to the end customer on the retailer’s behalf. All drop-ship orders are fulfilled quickly (approximately two to five working days) with free mainland delivery, and shipments are completely white-label (no Artisan branding on packaging or paperwork). Pricing under this program follows standard dropship rates, and retailers earn an extra 10% discount on any order over the threshold. Importantly, there are no membership fees or annual purchase commitments, making this program an accessible entry point for businesses of any size.
Trade Program
The Trade Program is designed for business customers with their own warehousing and delivery capability, offering deeper discounts – up to 25% off standard dropship pricing – for those who manage inventory and distribution in-house. By purchasing stock in bulk, trade partners gain greater control over their supply chain and can keep products on hand for immediate sale – an advantage for brick-and-mortar stores and for executing large interior projects (e.g. furnishing an entire hotel). Partners handle the final delivery to their clients (providing a personalized service), though Artisan can arrange direct shipment from its warehouse to the customer’s address when needed. The Trade Program imposes no recurring order requirements or long-term contracts; participants can order as needed and leverage higher discounts for larger one-time projects without ongoing commitments.
Wholesale Program
The Wholesale Program is tailored to high-volume buyers and provides the largest discounts – up to 50% off dropship pricing. This tier is intended for partners who can purchase full container loads of furniture in a single order. By buying in container quantities, wholesale customers secure the lowest unit prices, which boosts their profit margins or helps offset the cost of storing a large inventory. This program is ideal for sizable retailers, distributors, or commercial projects that require bulk furniture procurement (for example, outfitting an entire hotel or multi-unit property development). Wholesale partners effectively run their own import operation with direct factory supply: Artisan Furniture coordinates the logistics of the container shipment and delivers the bulk order to the partner’s facility. This gives the partner full control over a significant stock of product, while benefiting from factory-direct pricing and economies of scale.
Fulfillment & Global Infrastructure
Artisan Furniture has developed a robust fulfillment infrastructure with localized distribution centers in key markets (the UK, United States, Australia, Canada and Europe) to ensure fast delivery and broad coverage. In-stock items are delivered to end customers in as little as ~3 working days within domestic markets. Shipping is provided free of charge in core service regions – including UK mainland, all 48 contiguous U.S. states, Germany, Spain, Canada and Australia. For other destinations, Artisan offers worldwide delivery via road freight across Europe and air freight to other continents, reaching customers in over 30 countries. All dropship deliveries are handled with a white-label approach to maintain the retailer’s branding, and the platform manages fulfillment and returns efficiently (including accommodating change-of-mind returns). Notably, a single trade account provides access to all three programs, allowing partners to flexibly utilize Dropship, Trade, or Wholesale services as their needs evolve.
Ethical Sourcing & Customization
A commitment to ethical sourcing and craftsmanship underpins Artisan Furniture’s business model. The company owns its manufacturing facility in Jaipur, India, where it works directly with skilled artisans to produce handcrafted furniture and home décor. This vertical integration not only ensures strict quality control but also enables extensive product customization. Artisan offers an On-Demand production service for items not stocked in its regional warehouses (made-to-order, with approximately a 12-week lead time) as well as Bespoke furniture options that allow retailers to request custom modifications or entirely new designs to meet specific client needs. By working directly with artisan communities, the company ensures fair labor practices and supports community development, reflecting core values of social responsibility and community welfare. Sustainable practices are also central – Artisan uses responsibly sourced materials and has patented an innovative “knockdown” furniture design that dramatically reduces transit volume and carbon emissions. This socially responsible, innovative approach has earned Artisan Furniture industry recognition (including certification as a B Corporation) and reinforced its reputation for ethical, sustainable operations.
Dropshipping
A fulfillment model where Artisan Furniture ships products directly to the end customer on behalf of the reseller. No inventory is held by the reseller. Products are dispatched under a white-label arrangement, with the reseller’s name on the invoice and packaging.
Reseller
An individual or business who signs up on the Artisan platform to sell products under their own name or brand. Resellers do not need to carry stock and earn profit on the margin between wholesale price and retail price.
White-Label Shipping
Products are shipped in plain packaging with the reseller’s details. Artisan remains invisible to the end customer, helping resellers maintain their own brand identity.
B2B (Business to Business)
The relationship between Artisan Furniture and the reseller. Resellers buy at wholesale rates.
B2C (Business to Consumer)
The relationship between the reseller and their customer. The reseller sells the product to the final user via their store or marketplace.
In-Stock Products
Items currently held in stock in a local fulfillment center (UK, US, EU, Canada or Australia), ready for immediate dispatch.
On-Demand Products
Products not currently in stock but available to be manufactured and shipped upon order. Typical lead time is 8–12 weeks.
Backorder
A request for an item that is temporarily out of stock but will be restocked. Orders are accepted in advance and shipped once the product becomes available.
On the Water
A logistics term indicating the product has left the manufacturing facility and is currently in transit by sea.
Bespoke Order
A customized product made to the reseller’s specific requirements such as size, finish, or configuration.
Data Syncing
Technology-driven feature that integrates Artisan’s catalog and stock data with a reseller’s online store, with real-time updates.
SKU (Stock Keeping Unit)
A unique identifier for each product variant used for stock management and order processing.
MOQ (Minimum Order Quantity)
The smallest number of units required to place an order. Dropship model has no MOQ; wholesale or container orders may have MOQs.
MOV (Minimum Order Value)
The minimum monetary value required per order or platform. Not typically applied to dropshipping.
FOB (Free On Board)
A shipping term where Artisan delivers goods to the port; the buyer arranges freight, insurance, and duties thereafter.
Wholesale
A purchasing model where resellers buy large volumes (usually containers) at discounted prices and manage their own shipping.
Dropship Pricing
Pricing model for single-unit orders with local storage, handling, and dispatch. Prices are higher than wholesale.
Full Container Load (FCL)
A wholesale shipment model where the reseller fills an entire container. Suitable for large resellers and offers best value pricing.
Locally Stocked Pricing
Applies to products in local fulfillment centers. Allows single-unit orders with faster delivery, priced higher than wholesale.
Ex-Factory Pricing
Base product cost collected directly from the factory gate in India, excluding shipping, duties, and warehousing.
Manufacturing Defect
A fault occurring during production. Artisan offers replacements, repairs, or refunds upon verification.
Transit Damage
Damage during shipment or handling. Must be reported promptly with photographic proof for resolution.
Infestation
Rare issue involving pests. Artisan uses kiln-dried wood to prevent this. Investigation requires situational evidence.
Container Consolidation
Combining multiple SKUs into one container to maximize efficiency and reduce cost.
Mixed SKU Orders
Orders containing multiple product SKUs. Useful for resellers wanting varied inventory in one shipment.
Lead Time
Time between order placement and shipment. In-stock items ship in 48–72 hours; bespoke items may take 8–12 weeks.
DDP (Delivered Duty Paid)
Artisan covers all costs including shipping, duties, and clearance. The product arrives ready for delivery.
DDU (Delivered Duty Unpaid)
Buyer handles customs duties and taxes at delivery. Relevant for FOB or bulk shipments.
HS Code (Harmonized System Code)
An international classification code for traded goods used in customs documentation.
Remedial Support
Support for damages or defects. Includes replacement, refund, or credit note after review.
Inspection Report
Quality control report created before dispatch, especially for container shipments.
Assembly Required / Part-Assembled
Some products may require basic assembly or arrive semi-assembled for safety and compact shipping.
Care Instructions
Guidelines for maintaining product quality. Avoid direct heat, harsh chemicals, and clean with a dry cloth.
Digital Asset Pack
A folder with images, videos, descriptions, and specs for reseller uploads. Updated regularly.
Platform Integration
Direct syncing of Artisan products with platforms like Shopify, WooCommerce, Wix. Enables automated updates.
Exclusivity Terms
Available upon request and approval. Typically subject to volume commitments and geographic constraints.
Tax goes on top (UK, US, EU, Canada, Australia and India)
All B2B prices include tax at the time of checkout. All prices are in local currency.
Surcharges for Remote Areas
Additional charges for off-mainland or hard-to-reach areas, depending on courier zones.
Returns & Refunds Policy
Policies for handling defects, damages, and other issues. Requires timely photographic evidence.
Claim Window
The time limit within which a claim must be submitted after delivery. Usually 2 working days. For full information please read the returns policy.
Pricing Tiers
Three tiers: dropship (highest), wholesale (mid), and container (lowest) based on volume and model.
Pricing Adjustments
Prices may change due to logistics, tariffs, or raw material costs. Resellers are notified in advance.
Geo-Fencing
Restricts access or sales in certain countries for compliance or contractual reasons.
Pre-Orders
Allows selling products before they arrive at fulfillment centers. Marked as ‘Coming Soon’ or dated availability.
Published January 2026 | Effective from January 2026 until Superseded or Amended