Artisan Furniture
Regional3 min read

Artisan Furniture

Artisan Furniture is a British brand headquartered in Westminster, London, with a flagship fulfilment centre in Ipswich, UK. For the United States, our operations are supported through fulfilment hubs in New Jersey (East Coast) and California (West Coast). All centres are supplied directly from our community‑driven, SMETA‑audited factory in Jaipur, India. We are Forbes‑featured, Goldman Sachs‑mentored, GMP‑certified, and B Corp compliant. We trade exclusively on a business‑to‑business (B2B) basis with resellers, retailers, and trade partners — never directly with the general public.

US Reseller Guidance on Sale of Goods & Services (B2B Only)

Introduction

This US‑specific guidance explains how American sale‑of‑goods rules apply in B2B contracts, clarifies which consumer protections do not apply, and sets out what resellers can expect from Artisan Furniture. It is explanatory, not contractual; our formal terms of trade are issued separately.

Why This Guidance Matters

The United States legal system provides both federal and state‑level consumer protections, but it also operates under the Uniform Commercial Code (UCC) for commercial transactions. Because Artisan Furniture trades only B2B, consumer‑exclusive rights do not apply to our sales. Instead, our contracts with resellers are governed by the UCC as adopted by each state and by the mutually agreed terms between us. This guidance helps resellers understand what protections are excluded and what responsibilities remain in B2B sales.

Consumer Laws That Do Not Apply

The following US consumer rights do not apply to Artisan Furniture’s B2B sales:

  • Federal Trade Commission (FTC) ‘cooling‑off rule’ for door‑to‑door sales: applies only to consumer purchases, not B2B.
  • State consumer protection statutes designed for individuals or households: not applicable to resellers.
  • Other retail refund or exchange rights provided under state law for consumer transactions.

As a reseller, you may need to comply with these laws when dealing with your own customers, but they do not apply between you and Artisan Furniture.

The primary framework for B2B sales in the US is Article 2 of the Uniform Commercial Code (UCC), as adopted by individual states. Key features relevant to Artisan Furniture’s contracts include:

  • Implied warranty of merchantability: goods must be fit for ordinary commercial purposes.
  • Implied warranty of fitness for a particular purpose: applies when the seller knows the buyer’s intended use and the buyer relies on seller expertise.
  • Exclusions: implied warranties may be disclaimed if exclusions are clear, conspicuous, and in writing (e.g., ‘as is’ clauses).
  • Remedies: in B2B contracts, remedies are determined by the contract and the UCC, not by consumer protection statutes.

In practice, this means Artisan Furniture’s US resellers operate under UCC rules and contractual terms, not consumer protection law.

What You Can Expect from Artisan Furniture

As a US reseller, you can expect that:

  • Goods will be merchantable and suitable for ordinary commercial resale.
  • Goods will match their description and agreed specifications.
  • Title will be transferred properly, with goods free from undisclosed encumbrances.
  • Deliveries will be fulfilled from our New Jersey and California hubs efficiently and securely.
  • Proven defects or non‑conformities, when promptly notified with evidence, will be addressed fairly (through repair, replacement, or credit).

What We Expect from US Resellers

As our trade partner in the US, you are expected to:

  • Manage your own obligations under applicable state consumer laws when selling to end‑consumers.
  • Handle any consumer cooling‑off, refund, or return rights directly; these do not apply between you and Artisan Furniture.
  • present our products accurately in your channels using the information we provide.
  • Raise product issues promptly, with evidence, so they can be resolved efficiently.
  • Respect agreed commercial terms, including delivery and payment schedules.

Conclusion

This US‑specific reseller guidance clarifies which rights and obligations apply in a B2B relationship with Artisan Furniture. It distinguishes between consumer protections, which are not relevant, and commercial protections, which are governed by the UCC and contract. It is explanatory only and not a terms of trade document. Our binding contractual terms are provided separately. By following this guidance, resellers can confidently manage their own responsibilities under state law while working effectively with Artisan Furniture.